BUILD A STAKEHOLDER MATRIX TO MAXIMIZE UTILIZATION
Begin with the end in mind. If we want our evaluation products to be used, we need to know who will use them, and what they will use them for. In this short presentation, I’ll walk you through the process and template we use for identifying stakeholder needs and contributions to the evaluation process. I include this matrix in most of my evaluation plans, and it’s been a hit with clients. Knowing exactly how stakeholders want to use the information we learn in our evaluation ensures we provide them with highly useful products. I’ll share the customizable template that you can integrate into your practice.
SIX HACKS FOR RENOVATING YOUR EVALUATION REPORT
Evaluators are notorious for bad reporting. Our social science training prepares us for scientific writing. The problem is this writing doesn’t work in the “real world.” Leaders and decision-makers don’t want to comb through pages of text to get to the “so what?” If we want decision-makers to use results, we need to structure and design our reports for readability. Creating engaging reports starts by looking to creative fields like graphic design and visual storytelling. I have summarized some of Canva’s design lessons into six hacks you can use to renovate your report. This presentation will equip you with the knowledge you need to design reports your audience not only reads but uses to act!